Cannabis-flavoured what now?

The Portman Group has cracked down on a range of cannabis-flavoured drinks from Spanish producer Beveland SA.

A publican from Bristol complained about three products; Perigan's Cannabis-Flavoured Gin, Iganoff Cannabis-Flavoured Vodka and Rodnik's Cannabis-Flavoured Absinthe.

I guess cannabis is just the latest in the burgeoning trend toward more creative flavors for vodka and gin: pomegranate, plum, blueberry, you name it. But seriously - cannabis? That passed somebody's taste test for a beverage? I mean, gins can have a floral quality, sure, but this stuff sounds kind of revolting ("Here's your bong water and tonic, dude!").

Update: OK, so for starters, I admit my prejudice against the flavor. But secondly, I was at a Seattle bar tonight called MOE Bar where the drink menu specialized in infusions - for instance, a roast beef-infused vodka that was used in a house bloody mary. Our fascination with the infusion menu led us to a conversation in which we heard tell of a true cannabis vodka infusion that purportedly tasted sweet, and got people majorly high. So fine, I get it - if there's a real cannabis effect involved, that's one thing, and I guess if you're a solid, serious smoker, you might have developed an affection for the taste. But if cannabis is just a flavor for reference, and not an actual psychoactive component of the liquor, is there really a true call for this stuff?