Amsterdam continues to be at the forefront of figuring out best practices for intoxication. The latest innovation is an alcohol powder produced by some university kids as a final project for a class:
The latest innovation in inebriation, called Booz2Go, is available in 20-gramme packets that cost 1-1.5 euros (70 pence-1 pound).
Top it up with water and you have a bubbly, lime-coloured and -flavoured drink with just 3 percent alcohol content....
"We are aiming for the youth market. They are really more into it because you can compare it with Bacardi-mixed drinks," 20-year-old Harm van Elderen told Reuters....
"Because the alcohol is not in liquid form, we can sell it to people below 16," said project member Martyn van Nierop. The legal age for drinking alcohol and smoking is 16 in the Netherlands.
See, that's the innovation here; alcohol powder has existed for a few years now, but these enterprising kids are angling to get around the drinking laws for kids, and that's creativity in action. Plus:
The students said companies interested in making the product commercially could avoid taxes because the alcohol was in powder form. A number of companies are interested, they said.
Avoiding taxes too? Rockin'!
I've long avoided investigating alcohol powder myself, since the last thing I need is to poison myself figuring out how to titrate it properly for my hard head body chemistry. Somehow the idea of snorting a giant pile of it does have a kind of debased appeal, though...
